The Ipad As a Content Strategy

January 29, 2010 by J · Leave a Comment 

However, with the iPad , that’s actually beside the point. The iPad is first and foremost a consumer electronics device. Do you worry about the processor in your cable box? No. The set-top box is merely an electronic gateway to content, …Next Page
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The Apple Ipad : Still Not a Television, but That’s Okay Cultural …

January 27, 2010 by J · Leave a Comment 

The fact of the matter is that nearly every Apple product, by nature of its connection with iTunes TV downloads, wants to position itself as a replacement for your television (or your cable box). And the iPad , you could argue, …Continue Reading
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